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The Art of Persuasion: Winning Without Intimidation, by Bob Burg
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What if you could get what you want... when you want it...and from whomever has it?
The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right?
After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have - and shares them all with you.
One trait that stands above all the rest is their ability to win people over to their way of thinking - they were all persuasive. Each of these life winners had a burning desire, coupled with great creativity, and a total, unshakable belief in their mission or cause.
Winning principles you will learn include:
- Making People Feel Important
- Everything is Negotiable
- Dealing with Difficult People
- Persuasion in Action
- What Sets You Apart from the Rest
- Nuggets of Wisdom
Presented in everyday, clear, and often humorous language, The Art of Persuasion leaves an impression on you that will last a lifetime - filled with one success after another!
- Sales Rank: #122590 in Books
- Published on: 2011-08-16
- Original language: English
- Number of items: 1
- Dimensions: 8.50" h x .50" w x 5.50" l, .60 pounds
- Binding: Paperback
- 240 pages
Review
Bob Burg has done it! This new book is dynamic, delightful, and abundantly full of every tip you will ever need to MASTER the art of positive persuasion. Be wise. Buy a carton! Give them to your own sales team and all your clients, too. --- Dottie Walters, author of Speak & Grow Rich
About the Author
Bob Burg shares information on topics vital to the success of today’s businessperson. He speaks for corporations and associations internationally, including Fortune 500 companies, franchises, and numerous direct sales organizations. Sharing the principles contained in his bestselling books, Bob has shared the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President. He is an advocate, supporter, and defender of the free enterprise system and empowers individuals and organizations to thrive and grow by putting its principles to work.
Most helpful customer reviews
0 of 0 people found the following review helpful.
what an informative book!
By Amazon Customer
I love the way the author breaks down each persuasion, or provide you with example that illustrate his point flawlessly. I will read and re-read this book until I master these techniques which are useful in many situations. I've tried a few of the things he's suggested and they have worked like charm. A very valuable book! Leaders and managers should be required to read it!
0 of 0 people found the following review helpful.
Valuable book
By S. Ryan
I got so much out of the book, to the point of being able to successfully use its principles twice within a week of reading. I plan on re-reading this book every 6 months or so as a refresher. I really get more satisfaction from being nice to people and I love how the author book encourages kindness while teaching you to stand your ground and get what you want.
0 of 0 people found the following review helpful.
Changing Communication Patterns
By Diana Russell
This is a great read, but read it slowly. Although the concepts have been around for a long time (as long as Aesop), careful thought is required to assess and implement these skills into your own social communicating framework.
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